amen to that.
sure, the frachise may never reach marvel heights, but should still offer one of the most profitable IP's. movie, dvd, bluray, figurines, literature. Then, down the line, re-package the dvd and bluray with added extras, perhaps a directors cut, a fancy tin cover etc. then, boxet it as the predator quintilogy etc etc. All that from 1 film. Its a popular IP, so even as a cheaper offering (and as an action/horror!) it will always be better than most of the horror films that come out this day. Remember, the next big demographic after comic-film-seeking teens is horror. So back to my point. Do them properly (simple plot, great actors, characterisation and story) and I can't see how you can go wrong IMHO