Quote from: shawsbaby on Jun 11, 2017, 06:36:10 PM
Quote from: Protozoid on Jun 11, 2017, 05:53:11 PM
I don't think its possible for the Chinese market to make up for the money they lost domestically. This movie might stay in the red forever. It won't make enough money to shift its overall ranking in the franchise, either. I'm surprised nobody has called it a flop, given that it will end up with roughly half of Prometheus's gross and Fox will almost certainly lose millions. Some people consider Prometheus a bomb. What does that make Covenant? Clearly people are being nice about this result when its actually rather disastrous.
True. In the press, it's being described as low performing but no one has cited it as a "flop" for whatever reason. Then again, "Alien 3" underperformed and they still greenlighted "Resurrection" a few years later, so perhaps there's enough residual franchise money and strength that Fox is okay with another round and hoping for better results?
What will decide if "Covenant" just underperforms (like the Alien/AVP movies since "Alien 3") or is a flop, will be the box office from China and Japan.
Keep in mind that there are only 3 movies in the Alien/AVP franchise that are clear hits; which have made more than 3 times their production budget.
"Alien", "Aliens" and "Prometheus".
- However, so far no movie in the franchise has made less than double its production budget; a sign of being a flop.
"Ghost in the Shell" and "King Arthur: Legend of the Sword" recently flopped because they did not make double their production budgets.
We'll see about "Covenant".
PS.I paid better attention to the sources for box office and budget and it turns out that;
- "Aiien 3" and "AVP-R" (due to its very low budget) also had box office over 3X their production budgets.
That explains the go ahead for "Resurrection".
With "Requiem", it was a cheap film that paid for its expenses but considering the viewer response (4.7/10 on IMDb) and its 12% Rotten Tomatoes score, it wasn't going to continue the franchise.
- Anyway, here is a better listing of the numbers. (Getting the columns straight was tough.)
Alien / AVP box office ratios
box office / budget = ratio
(in millions)
Alien 104 11 9.45
Aliens 131 18.5 7.08
Alien 3 159 50 3.18
Alien 4 161 75 2.15
AVP 172 60 2.87
AVP-R 128 40 3.2
Prometh. 403 130 3.2
Covenant ?