Quote from: DoomRulz on Aug 28, 2015, 01:47:10 PM
Mm, I do agree. The whole McCafe thing seems really stupid, on that note. You're a fast-food joint, McDs, not Starbucks. Why are you trying to compete with them? Stick to what you're good at.
Actually that's an easy one to answer; starbucks has taken a huge bite out of McDonald's coffee sales. Coffee sales used to be a cash cow for McDonald's. However I agree, they shouldn't be trying to directly compete with Starbucks but on the same token a significant percentage of the 19-45 demographic of coffee drinkers are heading to starbucks and other coffee specific joints. So I can see why they want to get into that market.
btw do you like McDonald's 1/3 lb angus burgers? In my honest opinion, they sort of taste awful. Even the commercials make my stomach turn.