as much as i hate to be a hater people that use the phrase "s**ts and giggles"... i hate them with every fibre of my being. also anyone that considers themselves "awesome" "beast" or even "cool" you cannot be the judge of your own coolness, it is something you earn. and if you admit that you think you are any of those things, you instantly loose all of that thing you may have earned before.
i should probably say i have no problem with people that do any of those things sarcastically or ironically.