I'm thinking it's just a promotional image of the overall character of THE Predator. And with the news of the new movie coming everyone jumped the gun and assumed it's promotional material for it. I wouldn't be surprised if it's called The Predator at this point, but I have a feeling this isn't for the new movie at all. Especially since this is an image used for promotion with the last film. They wouldn't recycle like that (except for new home releases). Not for a new film, at least.