Quote from: CoalescedChaos on Apr 26, 2017, 12:10:42 AM
I don't really feel that way. Alien is TCF's "Star Wars" now. The Alien Bible seems to indicate a continued nurturing of this franchise. Even if Covenant maybe does less than they hope for, they'll continue making them. I doubt Covenant will flop, though. They're still making Predator films and those seem to be marginally less marketable than Alien.
Well obviously they are going to want to plan for the best case scenario, but do you really think they are going to invest in the franchise if they don't see a return on said investment. Remember that little movie called AVPR? The Strauss brothers had planned on making another movie after AVPR that, if memory serves, was going to be set in the time of Aliens and was going to involve the Colonial Marines on another planet. They said that after AVPR, there wasn't much point in doing more movies set on Earth and that the future of the AVP franchise was going to be off-world.
So what ever happened to that planned movie? Oh that's right... AVPR tanked and Fox pulled the plug on AVP3.
Movies these days cost a lot of money and any movie that doesn't at least earn double it's budget is considered a modestly successful film... which is a polite way of saying it wasn't a waste of time and resources to make it. A movie that doesn't even earn back it's initial budget, like AVPR, is considered a failure. What's the difference between a modestly successful film and a failure? Look no further than Covenant. We are getting Covenant because Prometheus was modestly successful. We'll never get the Strauss brother's version of AVP3 because AVPR was a failure (not that anyone is complaining about this... but they were correct in their assessment that there was no point in doing more AVP movies set on Earth).
A modestly successful movie is a movie that the studios can look at and see that there were problems, but the movie was clearly on the right track and resonated with moviegoers enough to make a profit of some kind and are therefore able to be successfully pitched on future movie ideas. A failure is a movie that the studios know was a dud... dead on arrival. The moviegoers voted with their pocketbooks as loudly as the critics voted with their words and any franchise that has a failure is consigned to direct to video hell... and that's a best case scenario. Batman and Robin was a failure and it took 10 years and what was likely a very convincing sales pitch by Nolan to get Warner Bros to take Batman out of purgatory (I'd love to have been a fly on the wall during THAT meeting!).
Obviously no one plans for a movie to be a failure. No studio invests in movies anymore without planning on that movie to be successful. And since the business side of things dictates that every idea under the sun be developed into a franchise, that means studios are always looking for the next big franchise. The presence of an Alien Bible and Ridley's plan for <x> number of films is simply them planning on Covenant being successful. If it pulls an AVPR and tanks at the box office... or is modestly successful like Prometheus, that puts the long-term viability of the franchise into question. A modestly successful Covenant will lead to studio execs wondering if the public is suffering from "Alien-exhaustion"... too many Alien-like movies in the last couple of years. Or maybe they'll wonder if the franchise is simply a dead horse and can never recapture the glory days of old. Heck.... maybe they'll even wonder if Ridley is capable of making a blockbuster Alien film like he did in the old days.
These are all questions that no one wants those studio execs asking. We all should want Covenant to be as successful as possible... even if you don't like the direction Ridley is taking the franchise at the moment. Ever want to see Blomkamp's Aliens 3.2? Or how about a proper sequel to Alien Resurrection? Maybe something new with a cast of unknowns in a movie adaptation of one of the Dark Horse comics? So many possibilities for the future.... and all of it depends on studio execs and their faith in the franchise. Faith that is so easily shaken on nothing more than the fickle nature of box office take...
Sorry for the long post... had a lot to say. **lol**