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Prometheus Viral Marketing Begins

A fictional TED talk from the year 2023 has been released today as a viral promotion for Prometheus, confirming what we heard a few weeks ago. TED is a non profit organization devoted to ideas worth spreading. It started out in 1984 as a conference bringing together people from three worlds: Technology, Entertainment, Design. In this talk, Peter Weyland from Weyland Industries (played by Guy Pearce), talks us about his own technological ambition, humankind and Prometheus. The video was conceived and designed by Ridley Scott and Damon Lindelof and directed by Luke Scott. You can watch the talk below. Alternatively you can download it in HD here.

Fox has also launched a new promotional website named after Weyland Industries: www.weylandindustries.com. In which they have included the following blurb: “Considered a seminal moment in the career of our founder Peter Weyland, this 2023 TED Talk launched Weyland Corp into the international spotlight.

In honor of our 50th year, Weyland Corp is planning to offer a new round of investment soon. Interested parties can expect to find out more within the next few days. #weylandinvestors

The official TED site includes two additional blurbs about Peter Weyland and his talk. Make sure to read them after the cut!

Update: TED has posted up a Q&A with Damon Lindelof about his work on the viral marketing campaign. It has also been confirmed that the video was made for promotion only and won’t be in the movie.

Additionally, Jon Spaihts has commented on the TED talk, Weyland and canon via twitter, stating the following: “We tried not to violate canon wherever possible; but the canon’s not completely coherent and in the end story wins.”

Peter Weyland has been a magnet for controversy since he announced his intent to build the first convincingly humanoid robotic system by the end of the decade.

Whether challenging the ethical boundaries of medicine with nanotechnology or going toe to toe with the Vatican itself on the issue of gene-therapy sterilization, Sir Peter prides himself on his motto, “If we can, we must.” After a three year media blackout, Weyland has finally emerged to reveal where he’s heading next. Wherever that may be, we will most certainly want to follow.”

Sir Peter Weyland was born in Mumbai, India at the turn of the Millennium. The progeny of two brilliant parents; His mother, an Oxford Educated Professor of Comparative Mythology, his father, a self-taught software Engineer, it was clear from an early age that Sir Peter’s capabilities would only be eclipsed by his ambition to realize them. By the age of fourteen, he had already registered a dozen patents in a wide range of fields from biotech to robotics, but it would be his dynamic break-throughs in generating synthetic atmosphere above the polar ice cap that gained him worldwide recognition and spawned an empire.”

In less than a decade, Weyland Corporation became a worldwide leader in emerging technologies and launched the first privatized industrial mission to leave the planet Earth. “There are other worlds than this one,” Sir Peter boldly declared, “And if there is no air to breathe, we will simply have to make it.



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  1. AvatarIII
    Quote from: bunnyavpg on Mar 06, 2012, 01:00:31 PM
    Quote from: AvatarIII on Mar 06, 2012, 10:46:07 AM
    Quote from: bunnyavpg on Mar 06, 2012, 10:26:15 AM
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\

    I never quite saw the point of the Nostromo, why send a ship light years from Earth when we have more than enough asteroids in our own back yard.

    assuming we haven't mined them all already?

    A single asteroid could contain more precious metals than all that has been mined from the Earth in our history. And as there are thousands of asteroids...

    what if they are all already owned by other companies? what if there was a massive war that destroyed many of them? what if our assumptions on their composition are wrong? or perhaps there's something specific that our asteroids don't have much of, but other ones in other systems do? since it is never mentioned we can never know, but you just have to suspend your disbelief.
  2. OpenMaw
    Quote from: Cvalda on Mar 06, 2012, 01:16:04 AM
    Of course, you're view is probably more optimistic. I guess we'll just have to see what happens :P A more interesting argument is whether we should even start moving out into space in the first place...

    The answer to that is easy. Yes. We either do, or the human race dies. There's no if about it. It's a when. The dinosaurs are our warning.

    I consider the economic downturn to be exactly what it is. A temporary, painful thing we have to go through. We've seen this before. Economies go up, they go down, they come back up again. The only difference is the severity and length in the dips and spikes. We'll come back up again. Faster, if we find someone who creates something revolutionary. (Creates something that plants the seeds for new industry). Something like a new power source.

    So I think in that respect the movie/this viral video are not too far off the track from what we need. A man with vision and ambition. (we need many men and women like that willing to put their hears, minds, and money into space.)
  3. bunnyavpg
    Quote from: AvatarIII on Mar 06, 2012, 10:46:07 AM
    Quote from: bunnyavpg on Mar 06, 2012, 10:26:15 AM
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\

    I never quite saw the point of the Nostromo, why send a ship light years from Earth when we have more than enough asteroids in our own back yard.

    assuming we haven't mined them all already?

    A single asteroid could contain more precious metals than all that has been mined from the Earth in our history. And as there are thousands of asteroids...
  4. ChrisPachi
    Quote from: OmegaZilla on Mar 06, 2012, 11:34:59 AM
    Quote from: Gunflyer on Mar 05, 2012, 03:17:38 AM
    If I am an engineer, speculating on the kinds of dangers we may face in deep space exploration, you can bet your sweet bippy that I am going to make armor that can resist bullets, intense heat and... oh, yes, and ACID too.
    I'll re-iterate: an acid which is the blood of an otherwordly creature we have never had the chance to analyze properly?

    Acids be acids. It must be some other corrosive substance. The humans call it an acid because that's how it appears to them. Unless the future military isn't ready for Teflon.

    -Chris
  5. harlock
    As an aside, I feel it is entirely mandatory for us to go further out into space in the future, even if its only colonising Mars and some moons of Jupiter; one day our Sun is going to peter out and die, taking Mercury, Venus and Earth with it.

    With the sun gone aswell, even if we have colonised as far as Jupiter's moons, we still have to think about the problems of no heat and light from the Sun, no solar energy and an alternative has to be found.

    A great story in the manga 2001 Nights had a ship travel protected in an asteroid of ice at STL speed to find another Earth-like planet to colonise. The humans on the ship were frozen samples to be made into fetus' and raised on ship by androids when they reached a planet and spent some time in orbit until the babies grew to a suitable age.

    Heres the twist;
    Spoiler
    the ancestor of the donors for the ship in the future tracked where the ship would head and used their FTL ship to terraform the planet and then left, leaving it a beautiful garden world for them, hundreds of years before the ship above reached it.
    [close]

    8) In all seriousness though, we are a doomed race if we do not reach out to space to move home before our Sun dies.
  6. OmegaZilla
    Quote from: Gunflyer on Mar 05, 2012, 03:17:38 AM
    If I am an engineer, speculating on the kinds of dangers we may face in deep space exploration, you can bet your sweet bippy that I am going to make armor that can resist bullets, intense heat and... oh, yes, and ACID too.
    I'll re-iterate: an acid which is the blood of an otherwordly creature we have never had the chance to analyze properly?
  7. AvatarIII
    Quote from: bunnyavpg on Mar 06, 2012, 10:26:15 AM
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\

    I never quite saw the point of the Nostromo, why send a ship light years from Earth when we have more than enough asteroids in our own back yard.

    assuming we haven't mined them all already?
  8. bunnyavpg
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\

    I never quite saw the point of the Nostromo, why send a ship light years from Earth when we have more than enough asteroids in our own back yard.
  9. First Blood
    Quote from: Cvalda on Mar 06, 2012, 01:16:04 AM
    Companies have been talking the same talk since the 90's--if not before. And it has never come to fruition. Talk is cheap. There is not enough demand for private spaceflight, especially in this economy. Take, for example, Bigelow Aerospace, whom the press was all excited for--Private spaceflight! Manned space habitats! Ain't gonna happen. The company laid off many of its employees last year, and came out and said there is no chance of their goals being achieved anytime soon, at least not within the next decade.

    Let's face it--there is no money in space. When corporations can conceivably find a way to make lots and lots of money in space to pay for the insane amounts of cash it's going to take to build all these ships, life support systems, habitats, terraforming technologies, etc, then maybe we'll have a future beyond this planet. But for the time being, in the decades to come the only people going up into space are going to be super-rich blowhard tourists and an increasingly dwindling number of scientists.

    Of course, you're view is probably more optimistic. I guess we'll just have to see what happens :P A more interesting argument is whether we should even start moving out into space in the first place...

    The cold, harsh reality of space exploration. Urgh, that was painful to read but true. :(
  10. OpenMaw
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\

    I think the bajillion rocks that have crashed into Mars and whatever ancient atmosphere the planet had that is so very thin these days have already "destroyed" Mars. Unless you're really implying the barren rock is somehow sacred with this sarcastic remark.

    I say drill the Hell out of Mars!

    Mining is actually exactly what Mars needs. Anything to create more greenhouse gases and thicken that atmosphere up.
  11. ChrisPachi
    "Weyland engineers have been working around the clock to bring you the newest, most advanced addition to the Weyland family. Stay tuned for a special announcement."

    Perhaps the ship herself?

    That's it, this viral campaign has me by the short-hairs. ;D

    -Chris
  12. ChrisPachi
    Quote from: Cvalda on Mar 06, 2012, 01:22:36 AM
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P I really hope that "big change" is sufficiently plausible :-\

    But they aren't mining our solar system in Alien, they are way out in the boondocks. And in order to do that they must have FTL, which is entirely implausible. We are already in fantasy land, no reason to get picky now. :P

    -Chris
  13. Cvalda
    Quote from: ChrisPachi on Mar 06, 2012, 01:20:27 AM
    Mining, hence the Nostromo. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. Something big changes it into the fictional world of the Alien series.
    There ain't exactly much to mine in our solar system, unless we want to go destroy Mars looking for oil :P
    I really hope that "big change" is sufficiently plausible :-\
  14. ChrisPachi
    Quote from: Cvalda on Mar 06, 2012, 01:16:04 AMWhen corporations can conceivably find a way to make lots and lots of money in space to pay for the insane amounts of cash it's going to take to build all these ships, life support systems, habitats, terraforming technologies, etc, then maybe we'll have a future beyond this planet.

    Mining, hence the Nostromo and presumably other ships of it's type. And remember that the viral is suggesting that Peter Weyland reveals something world changing so using the world as it is now as a starting point is useless IMO. In the next 11 years something big changes it into the fictional world of the Alien series.

    -Chris
  15. SM
    Quote from: MrSpaceJockey on Mar 06, 2012, 01:11:47 AM
    Is it strange for what was originally supposed to be an English company to have it's HQ in the US (San Francisco), according to the website? Unless Weyland Corp is now considered an American company.

    It was founded by a Pom.  Better than nothing.  News Corp was originally an Australian company but is now based in Delaware.

    It does conform to the Tokyo, London, San Fran, Sea of Tranquility, Thedus thing from the blu-rays though.

    Quotei asume future people will think old junk is cool just like we do. then someone decides to buy a dusty trademark and do weird things with it. business as usual.


    f**kin' hipsters...
  16. chupacabras acheronsis
    Quote from: MrSpaceJockey on Mar 06, 2012, 01:11:47 AM
    Is it strange for what was originally supposed to be an English company to have it's HQ in the US (San Francisco), according to the website? Unless Weyland Corp is now considered an American company.

    it's probably more profitable to be right next to all the possible economic allies, subsidiaries and inversionists. America is the world's largest fair.

    Quote from: SM on Mar 06, 2012, 01:11:13 AM
    And factoring in the miraculous return of Pan Am and Atari.

    i asume future people will think old junk is cool just like we do. then someone decides to buy a dusty trademark and do weird things with it. business as usual.

  17. Cvalda
    Quote from: OpenMaw on Mar 06, 2012, 01:02:30 AM
    Yes. Really. There have been dozens of manned and unmanned pet projects coming into fruition in the last ten years. Corporations are talking about their own private fleets for tourism and business. Talks of private citizens going into space. There are even many people hitting the high side of forty working together to be the first to colonize Mars if and when that mission begins. Their goal is to spend the rest of their lives on Mars, paving the way as proverbial Johnny Appleseed's for the next generation of human beings to live on Mars.
    Companies have been talking the same talk since the 90's--if not before. And it has never come to fruition. Talk is cheap. There is not enough demand for private spaceflight, especially in this economy. Take, for example, Bigelow Aerospace, whom the press was all excited for--Private spaceflight! Manned space habitats! Ain't gonna happen. The company laid off many of its employees last year, and came out and said there is no chance of their goals being achieved anytime soon, at least not within the next decade.

    Let's face it--there is no money in space. When corporations can conceivably find a way to make lots and lots of money in space to pay for the insane amounts of cash it's going to take to build all these ships, life support systems, habitats, terraforming technologies, etc, then maybe we'll have a future beyond this planet. But for the time being, in the decades to come the only people going up into space are going to be super-rich blowhard tourists and an increasingly dwindling number of scientists.

    Of course, you're view is probably more optimistic. I guess we'll just have to see what happens :P A more interesting argument is whether we should even start moving out into space in the first place...
  18. MrSpaceJockey
    Is it strange for what was originally supposed to be an English company to have it's HQ in the US (San Francisco), according to the website? Unless Weyland Corp is now considered an American company.
  19. T Dog
    Quote from: 180924609 on Mar 06, 2012, 12:48:13 AM
    The worrying explanation for the accelerated 'quantum leap' in technological achievement is that Weyland Corp has already found and decoded (stolen?) some elements of Space Jockey technology. It was mentioned in the TED talk metadata that there was a 3 year media blackout prior to the announcement that Weyland wanted to change the world. That could possibly be the time period when the rumoured archaeological dig happened. Star maps, novel space travel technology etc. Kind of like the blueprints for 'the machine' from Contact.

    This makes sense. Although if true, I feel like they would be trying to make things overly complicated to seem smart. I'd feel better about them just pacing the historical evolution of technology at a more reasonable pace.
    But it's science fiction right! Although I always like when science fiction seems plausible.
  20. chupacabras acheronsis
    if the house of cards that is the economy doesn't crumble first.

    realistic or not, it's not the first time Sci-fi turns out to be wrong. we've got to asume it's a different reality with different things happening. because that's what fiction is.

  21. OpenMaw
    Quote from: Cvalda on Mar 06, 2012, 12:31:18 AM
    Not really.

    Yes. Really. There have been dozens of manned and unmanned pet projects coming into fruition in the last ten years. Corporations are talking about their own private fleets for tourism and business. Talks of private citizens going into space. There are even many people hitting the high side of forty working together to be the first to colonize Mars if and when that mission begins. Their goal is to spend the rest of their lives on Mars, paving the way as proverbial Johnny Appleseed's for the next generation of human beings to live on Mars.

    There are plans, and where NASA is starting to fade, others are looking to the sky. China and Russia are very interested in space, and though nothing is yet concrete, they are planning things. Other, smaller nations have been planning various unmanned and manned missions back to the moon and mars for the last fifteen years. Just because it's not happening "yet" does not mean we won't see a huge BOOM within the next half a century. An awful lot can, and does, happen in half a century.
  22. SM
    The Yanks launched Al Shephered into space in 1961 and then landed on the moon 8 years later.

    Be a shame if they went down that Chariots of the Gods road - though it all depends on how it's handled.
  23. ChrisPachi
    Quote from: 180924609 on Mar 06, 2012, 12:48:13 AM
    The worrying explanation for the accelerated 'quantum leap' in technological achievement is that Weyland Corp has already found and decoded (stolen?) some elements of Space Jockey technology. It was mentioned in the TED talk metadata that there was a 3 year media blackout prior to the announcement that Weyland wanted to change the world. That could possibly be the time period when the rumoured archaeological dig happened. Star maps, novel space travel technology etc. Kind of like the blueprints for 'the machine' from Contact.

    Lets face it, that was effectively the story in Terminator 2 - a piece of future technology winding up in the present day, giving Cyberdyne cutting edge technology 'that we would never have thought of' etc.   

    I dont like the idea but it certainly gives a reason for Peter Weyland to bring up Prometheus in his speech. Also the mention of his mother, being a Professor of Comparative Mythology. She could be a factor in the tracing and decoding of the knowledge.

    And of course, the naming of the starship as "Prometheus".

    Yes I think that may come into play. I don't mind it so much though, as long as they leave out the time travel bits.

    -Chris
  24. 180924609
    The worrying explanation for the accelerated 'quantum leap' in technological achievement is that Weyland Corp has already found and decoded (stolen?) some elements of Space Jockey technology. It was mentioned in the TED talk metadata that there was a 3 year media blackout prior to the announcement that Weyland wanted to change the world. That could possibly be the time period when the rumoured archaeological dig happened. Star maps, novel space travel technology etc. Kind of like the blueprints for 'the machine' from Contact.

    Lets face it, that was effectively the story in Terminator 2 - a piece of future technology winding up in the present day, giving Cyberdyne cutting edge technology 'that we would never have thought of' etc.   

    I dont like the idea but it certainly gives a reason for Peter Weyland to bring up Prometheus in his speech. Also the mention of his mother, being a Professor of Comparative Mythology. She could be a factor in the tracing and decoding of the knowledge.

    And of course, the naming of the starship as "Prometheus".
  25. Cvalda
    Quote from: ChrisPachi on Mar 06, 2012, 12:21:44 AM
    The privatization of space is something that has been happening already and is picking up pace today.
    Not really. And certainly nothing on the scale of achieving 63 colonies in the space of seventy measly years. We haven't even set foot on the moon since 1972. The technology boom of the mid-20th century has slowed to a crawl--the biggest advances we've made have been in gadgets. We haven't even been able to come up with decent alternative to fossil fuels yet.

    Still, it's science fiction and will all depend on the execution, I suppose. We'll see.
  26. ChrisPachi
    Quote from: Cvalda on Mar 06, 2012, 12:15:02 AM
    Quote from: SM on Mar 06, 2012, 12:12:15 AM
    50 years is too quick to be having colonies in the solar system?  Why?
    Because we aren't anywhere near that kind of technology now. And the way the world economy is going (and has gone--any hope for space travel started dying in the 70s and was killed off in the 80s) we probably won't be by then, if ever. Space exploration is a dying dream.

    The privatization of space is something that has been happening already and is picking up pace today. The Weyland Corp site mentions that "Weyland Corporation became a worldwide leader in emerging technologies and launched the first privatized industrial mission to leave the planet Earth."

    This is not NASA but a giant conglomeration with virtually endless resources.

    -Chris
  27. SM
    Quote from: ChrisPachi on Mar 06, 2012, 12:13:48 AM
    Quote from: tmjhur on Mar 06, 2012, 12:06:25 AMI don't like that in 50 years they are already "Building better worlds" throughout the solar system. It's far too quick.

    I think one of the things that the speech was attempting to hi-lite was how quickly technology has been advancing in the last few decades. It is commonly referred to as exponential growth (which it isn't really) so if you imagine that this advancement continues apace then things could happen in fairly short amounts of time.

    -Chris



    Yeah.  It's 60-odd years from now (in a fictional universe no less).

    Once you'd set up a lunar base, you could conceivably do it on any of the other moons in the solar system.  And if they're talking about terraforming - they all you could really do is Venus, Mars and Titan I think.  The trick is doing it in a way that's cost effective and obviously by 2073 this fictional company has done just that.
  28. Cvalda
    Quote from: SM on Mar 06, 2012, 12:12:15 AM
    50 years is too quick to be having colonies in the solar system?  Why?
    Because we aren't anywhere near that kind of technology now. And the way the world economy is going (and has gone--any hope for space travel started dying in the 70s and was killed off in the 80s) we probably won't be by then, if ever. Space exploration is a dying dream.
  29. ChrisPachi
    Quote from: tmjhur on Mar 06, 2012, 12:06:25 AMI don't like that in 50 years they are already "Building better worlds" throughout the solar system. It's far too quick.

    I think one of the things that the speech was attempting to hi-lite was how quickly technology has been advancing in the last few decades. It is commonly referred to as exponential growth (which it isn't really) so if you imagine that this advancement continues apace then things could happen in fairly short amounts of time.

    -Chris

  30. SM
    Quote from: tmjhur on Mar 06, 2012, 12:06:25 AM
    I don't like that in 50 years they are already "Building better worlds" throughout the solar system. It's far too quick. The idea that they are building worlds works in ALIENS because it's set over 50 years after ALIEN.

    I was really hoping that this movie would be the FIRST deep space mission that the human race has undertook. Now that's lost for me. And the whole thing is far too Dharma Initiative. I don't like the modern world featuring in an ALIEN movie through the Internet.

    50 years is too quick to be having colonies in the solar system?  Why?
  31. T Dog
    I don't like that in 50 years they are already "Building better worlds" throughout the solar system. It's far too quick. The idea that they are building worlds works in ALIENS because it's set over 50 years after ALIEN.

    I was really hoping that this movie would be the FIRST deep space mission that the human race has undertook. Now that's lost for me. And the whole thing is far too Dharma Initiative. I don't like the modern world featuring in an ALIEN movie through the Internet.
  32. T Dog
    Looking at the updated website. I'm not sure I really like the idea of making the Weyland Corporation this tangible, touchable entity with answers. In some ways it's better and more interesting to have the faceless evil.
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